
WE BUILD THE CORE. WE DESIGN TOMORROW.
BAZROX · DIGITAL PRODUCT STUDIO
Technology that stands up to what’s next.
For small businesses and companies in Lanzarote and the Canary Islands that can’t afford to improvise.
Custom software, websites, automation and AI: what you do by hand, running on its own.
You’ll know the cost before we start. We usually reply in under 24 working hours.
THE STARTING POINT
Technology isn’t keeping up. And it’s already costing you.
It costs you when information is scattered across tools that don’t talk to each other, when a process stops if one person is away, and when growing means rebuilding everything.
Information is scattered across tools that don’t talk to each other.
The same data gets typed twice, and someone has to remember to reconcile it.
The process moves because someone pushes it.
If that person is away, the process stops.
Growing means rebuilding everything.
Each improvement costs more than the last.
WHAT WE DO
One point of contact. Four ways to solve a real problem.
The four ways are digital product, custom software, automation and AI, and technology evolution, with one person answerable for all of it.
Digital product
When there’s an idea or a need, but not yet a plan that can be built.Preliminary analysis of the business, scope definition, UX/UI and initial architecture.- Analysis of the business and the real process
- Scope and priority definition
- UX and interface design
- Initial technical architecture
A defined product and a plan anyone can read.
Custom software
When what you need doesn’t exist as an off-the-shelf product, or it exists and doesn’t fit.Web, mobile, internal platforms, backend and integrations.- Web and mobile applications
- Internal operations platforms
- Backend, API and integrations
- Go-live and validation
A working system, with its code and documentation.
Automation and AI
When the ERP, invoicing and warehouse don’t talk to each other and someone stitches them together by hand.Processes without manual tasks and artificial intelligence applied to specific decisions.- Process and workflow automation
- Connecting your business management, invoicing, warehouse or CRM systems
- Models and AI applied to specific tasks
- Organised data to base decisions on
Hours you stop wasting, and decisions backed by data.
Technology evolution
When you already have a system running and the hard part is maintaining it or scaling it.Modernisation of the software you already have, performance, security and ongoing support.- Modernisation of the software you already have
- Performance and infrastructure cost
- Security and compliance
- Ongoing support and evolution
A foundation that holds up as you grow, instead of holding you back.
20+
PROJECTS BY THE FOUNDER
Websites, apps, ERP and AI; some already under BAZROX.
2+
YEARS BY THE FOUNDER
Building software, websites and automations.
4 h
FIRST RESPONSE
If something critical fails, in working hours.
15 days
OF STABILISATION
Calendar days, by default, after each delivery.
PROJECTS FOR
- IT
- Advisory firms
- Restaurants
- Automotive
- Ports
- Retail
- Real estate
- Events
- Tourism
- Public bodies
- and more

OUR OWN PRODUCT
ZOKU ATHLETICS
SportTech, community and AI-assisted training.
Live, on the market and maintained by us. zokuathletics.com (Opens in a new tab)
Building it puts us through the same decisions as any client project: what deserves doing, how it holds up and how it evolves.
Shall we build yours?HOW WE WORK
A clear way forward. No surprises.
You move forward in clear steps and deal with the same person from first to last.
UNDERSTAND
The real process, not the one on the org chart.
We propose nothing until we’ve seen how you work today and what you expect to achieve.
HOW TO ENGAGE US
We work the way your project needs. Not the other way round.
You can work with us as a fixed-scope project, an embedded team, on-demand hours or ongoing support.
Fixed-scope projectYou know what you need and want to know what it costs before starting.
Objectives, scope and deliverables defined up front, with 15 calendar days of stabilisation by default after each delivery.
See how it starts: the preliminary analysisEmbedded teamYou already have a team and are lacking one specific profile for a few months.
Product, design or engineering inside your team.
On-demand hoursThe system works, there is no urgency, and you only need someone when the need arises.
Improvements and one-off jobs, subject to availability.
Ongoing supportTechnology is part of the business and can’t stand still.
Maintain, modernise and evolve, with an allowance of 8 hours a month and a first response within 4 working hours at most for a critical incident.
See support hours and response timesFREQUENTLY ASKED QUESTIONS
The code and the timeframe. What if we have to stop?
If the project ends or has to stop, the code we develop specifically for you is yours, with its repository and documentation, once the amounts due have been paid.
Who owns the code when the project ends?
The code we develop specifically for your project is yours, with its repository and documentation, once the amounts due have been paid. If we use third-party services, libraries or components, their licences and dependencies are identified before we incorporate them.
How do you estimate a project?
First we set scope and priorities in writing, and the estimate follows from that. Unless the work is simple and standard, we start with a short preliminary analysis, so that we never have to make up an estimate.
Let’s talk about your caseHow long does a project usually take?
It depends on the scope, so we set the timeframe once the scope is defined. We work in phases, each with an agreed objective, deliverable and date, so you can review progress without waiting for a single delivery at the end.
Who does the work?
Product and engineering are led directly by the founder. When a project calls for a specific profile, we bring in specialists, and the responsibility stays the same.
How is confidentiality handled?
It is always included in the contract: you don’t need to ask for it. If you also want a separately signed agreement, we sign one. We keep access to the minimum, only what the work requires, and we publish no client on this website without their express permission.
What if the project has to stop?
If it has to stop, we wind down the work done so far in an orderly way and document where things stand. We then hand over what is due for the work paid for, on the agreed terms. That way you can pick it up again later with us or with another team.
What is a digital product studio, and how does it differ from an agency?
An agency is usually hired for a deliverable: a campaign, a website, a specific piece of work. A digital product studio takes charge of a company’s digital core —defining it, designing it, building it, measuring it and making it evolve— and looks after keeping it working after delivery, within an agreed maintenance plan. The practical difference is not size or price: it is how far the responsibility reaches and how long it lasts.
Where do I start if I don’t know exactly what I need yet?
With a conversation, not a quote. At first contact you don’t need to bring a formal brief or a quote: the problem, how it is solved today and what you would like to happen is enough. From there we narrow it down, and when the case calls for it we start with a preliminary analysis, which can be commissioned separately and ends in a document you can base your decision on.
Let’s talk about your caseLET’S TALK
What needs to be working? Let’s start there.
Tell us what has to work and give us the context; the rest is specific questions. The first conversation commits you to nothing.
Typical reply time: under 24 working hours.
Prefer to talk now?
- Scope, deliverable and fee agreed in writing before we start.
- No client is published without their authorisation.

